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	<title>Comments on: Increase your conversion rate by 20% or more</title>
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	<description>Helpful tips to make your website more effective from Rick Whittington Consulting, Richmond, Virginia</description>
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		<title>By: Colin8ch</title>
		<link>http://www.rickwhittington.com/blog/increase-your-conversion-rate-by-20-or-more/comment-page-1/#comment-56617</link>
		<dc:creator>Colin8ch</dc:creator>
		<pubDate>Wed, 06 Oct 2010 00:09:00 +0000</pubDate>
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		<description>With results like 23% increase in conversions, I&#039;m surprised that more ecommerce sites don&#039;t have their customer reviews more accessible through the shopping experience. Often one of the biggest challenges to startups and small businesses once they get a prospect to their ecommerce website: getting them through the payment process and converting them to a Paying Customer.</description>
		<content:encoded><![CDATA[<p>With results like 23% increase in conversions, I&#8217;m surprised that more ecommerce sites don&#8217;t have their customer reviews more accessible through the shopping experience. Often one of the biggest challenges to startups and small businesses once they get a prospect to their ecommerce website: getting them through the payment process and converting them to a Paying Customer.</p>
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