Comments on: Holiday selling tip #7: Make add-to-cart buttons larger on product pages http://www.rickwhittington.com/blog/make-add-to-cart-buttons-larger-on-product-pages/ Helpful tips to make your website more effective from Rick Whittington Consulting, Richmond, Virginia Mon, 26 Sep 2011 14:29:17 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Tim McGuiness http://www.rickwhittington.com/blog/make-add-to-cart-buttons-larger-on-product-pages/comment-page-1/#comment-34292 Tim McGuiness Fri, 09 Nov 2007 16:41:29 +0000 http://esc05.hostican.com/~rickwhit/wordpress/make-add-to-cart-buttons-larger-on-product-pages#comment-34292 About a year ago, I worked with a customer with an add to cart button that was a fruit. Visually, it worked perfectly with his site but on my first visit, it could me a little while to figure it out. After many protests, he agreed to use a big, ugly, obvious add to cart button. The results? His sales went up by over 20% About a year ago, I worked with a customer with an add to cart button that was a fruit.

Visually, it worked perfectly with his site but on my first visit, it could me a little while to figure it out.

After many protests, he agreed to use a big, ugly, obvious add to cart button.

The results?

His sales went up by over 20%

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