In the last six months, I’ve had a fundamental shift in thinking about how to perform brand-related search engine optimization (SEO). It used to be all about how I could get a client site to the top of the results. Now, it’s more about how many listings my clients get.
With the boom of social media sites comes a new SEO strategy. Now, I focus on getting clients as many listings as possible on the first page, gaining the client credibility and keeping their company name top-of-mind.
Palmer Web Marketing recently published a blog post on How to Own All 10 Google Results (referring to the 10 listings on the first page of a Google search). This post details ten sites (most of which are “social media-related”) that you can focus on to get extra search listings.
It’s a good (and quick) read for companies who have heard about social media optimization (SMO) but don’t yet understand how it can be beneficial.
April 8th, 2008 at 9:57 pm
Sharif Ewees says:
In line with item #2 from the Palmer Web Marketing article, here’s a list of free press release services.
http://mr-seo.com/wordpress/?p=168