30 Jan 2008

Best web site conversion rates: December 2007

Many retail ecommerce web sites ended 2007 with a bang according to Nielsen Online and MegaView Retail. Of sites that had a minimum of 500K unique visitors during the month of December, here are the top 10 sites with the best conversion rates:

The Popcorn Factory: 29.5%
L.L. Bean: 23.6%
Abebooks: 20.6%
Hollister: 17.6%
Amazon: 17.6%
Lands End: 17.2%
Coldwater Creek: 17.1%
QVC: 17.1%
Cabela’s: 16.8%
Gymboree: 16%

See the chart for yourself at MarketingCharts.com.

If you'd like to learn more about how to make your web site more effective or improve your online marketing, email me or call me at (804) 335-1477. You can also subscribe to our company newsletter, follow me on Twitter or connect on LinkedIn.


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