How To Choose A Content Management System (Reviews/Ratings)

With so many content management system (CMS) options out there for small and mid-market companies, how do you choose the right one for your company?

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Posted on March 12, 2018
By Rick Whittington

6 Sound Business Reasons Why You Should Redesign Your Website

I’m often asked how a company knows that it’s time to redesign their website. While there are a lot of good answers to this question, there are some things that will affect your company's ability to [...]

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Posted on February 21, 2018
By Rick Whittington

Who Are The Best Economic Development Website Designers? (Reviews)

Each year, we meet with both local and regional economic development organizations about their websites and digital marketing, and this question inevitably comes up: "Who are your competitors?"

[...]

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Posted on January 25, 2018
By Rick Whittington

A Behind-The-Scenes Look at a Website Redesign for Credo

We recently completed a website redesign project for Credo, an expert higher education consulting firm headquartered in North Carolina. Credo specializes in working with private colleges and [...]

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Posted on December 28, 2017
By Rick Whittington

Whittington Consulting Highlighted as a Top DC Metro Area Digital Marketing Agency

Last week, Clutch.co published a press release identifying the top agencies and developers in the D.C./Baltimore metro area. Clutch is a ratings and reviews site based in Washington, D.C. for the [...]

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Posted on December 14, 2017
By Rick Whittington

What Should You Budget for Digital Marketing in 2018?

It's that time of the year again. For marketers, this means reviewing successes from the year and determining where to focus efforts next year.

But it's often difficult to estimate budgets for [...]

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Posted on November 6, 2017
By Rick Whittington

How To Save Hours of Time Managing Your Senior Care Social Media Accounts

Facebook was the first social media platform senior care marketers had to be on in order to be relevant. With over 2.01 billion Facebook users, and 1.32 billion users who log on daily, Facebook [...]

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Posted on October 25, 2017
By Chelsea DeRose

The Best Metrics to Prove Facebook Advertising Business Value

Are your company’s decision makers skeptical about Facebook advertising? Or, maybe you’re already running Facebook ads, but you’re unsure which metrics to report to your VP of marketing.

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Posted on October 11, 2017
By Dianna Leyton

Don't Overlook Facebook Advertising for Senior Care Recruitment

There’s been a lot of buzz lately about the power of Facebook advertising. Marketers everywhere are investing marketing budgets in this channel because of its laser-focused targeting capabilities [...]

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Posted on September 19, 2017
By Dianna Leyton

How To Handle Negative Comments on Your Assisted Living Facility's Facebook Page

Facebook is increasingly being used as a review platform. It is one of the simplest ways for someone to voice an opinion. It’s also the platform with the largest audience - over 2.01 billion [...]

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Posted on August 31, 2017
By Chelsea DeRose
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