How To Determine If You Should Outsource Website Design

Like other companies that are considering a website redesign, you are probably faced with the decision to manage it in-house or outsource website design. A website redesign managed in-house can [...]

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Posted on December 7, 2016
By Rick Whittington

How Much Existing Site Content Should You Use in a Website Redesign?

When you embark on a website redesign, it can be a difficult choice to figure out what to do with your existing website content.

You may want to keep it all and just bring it over to your new site [...]

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Posted on November 15, 2016
By Rick Whittington

4 Things That Make Small Business Websites Great

Small businesses don’t use websites to show off; they use them to build customer interest and make sales. And if you haven’t updated your website in a long time, the odds are very high that your [...]

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Posted on October 12, 2016
By Rick Whittington

How to Use HubSpot and WordPress Together to Grow Your Business

Your company may have a WordPress site that you’re mostly content with. Why make changes when you don’t need to?

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Posted on September 21, 2016
By Rick Whittington

Should You be using PDFs or Web Pages?

Recently in a client meeting I was asked my thoughts about having PDFs on a website. Admittedly the client's website was laden with PDFs, so the question was a valid one.

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Posted on August 11, 2016
By Alana Kucharski

9 Things Modern Economic Development Organization Websites Need To Be Successful

Here’s something to consider: Your economic development organization’s website doesn’t need to win an IEDC award (or other award) to be successful. Why do I say that? Take a look at the winner’s [...]

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Posted on August 4, 2016
By Rick Whittington

Embarrassed By Your Company Website Design? Here's What To Do

Your website exists for your customers. So, who does it serve when your customers search for your products or services and can’t find your company website, or can’t find what they're looking for [...]

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Posted on July 28, 2016
By Rick Whittington

5 Ways to Redesign Your Website Without Damaging Your Business

It's no wonder that over a third of companies are unsatisfied with their last website redesign. Having done website redesigns for over 17 years now, I can tell you that unless you carefully launch [...]

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Posted on July 7, 2016
By Rick Whittington

You Need to Know These 5 Web Design Tips for Better Business Website SEO

You're in charge of your company's website, and you want to use it as a tool to attract the attention of more potential customers. As you know, ensuring that your website can be found easily on [...]

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Posted on June 16, 2016
By Rick Whittington

What is Conversion Rate Optimization?

When it comes to a company website that generates leads and new sales contacts, conversions are critical. A “conversion” refers to website visitors performing an action that you want them to take [...]

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Posted on April 14, 2016
By Rick Whittington
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