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5 Effective Twitter Tools That Will Make You A B2B Social Media Marketing Pro

While it might seem like Twitter is just for teenagers and tech-savvy adults, it’s actually an incredibly powerful B2B social media marketing tool. In a world where 75 percent of purchase decisions are made before a customer talks to a supplier, the information available to your customer online becomes very important. And since Twitter has […]

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Posted on June 30, 2015
By Sarah Greesonbach

Turn your Website into a Lead Generation Engine with Marketing Automation

What exactly is the purpose of your website? Sure, your website serves as the introduction of your brand to potential consumers – but does it also fuel the sales apparatus inside your company? Used correctly, the organic and paid traffic that you receive to your website can be your most powerful source of leads – […]

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Posted on June 25, 2015
By Rick Whittington

How is a Blog Different Than an FAQ Page?

When we talk to companies about online marketing, some will inevitably ask, “Why do I need a blog?” Because we say that a blog is a great place to answer specific questions that your buyers might have, it’s easy to confuse a blog with an FAQ page.  Both answer questions, but a blog has some […]

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Posted on June 23, 2015
By Tess Kennedy

How Will You Know When to Post on Social Media?

Sometimes it seems like managing content for social media is quite a difficult undertaking. There appear to be so many moving parts and questions that arise in the process. Where do I build a presence? What do I post day after day? How can I find out the best days to post on social media? […]

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Posted on June 18, 2015
By Sarah Greesonbach

How Much Does it Cost To Build a Website?

One of the most common questions that companies have about a website redesign is: “How much does it cost to build a website?” While I’ll give you some actual numbers below, as well as some pricing considerations you may not have thought of and some circumstances that warrant more spending on a website, I have […]

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Posted on June 16, 2015
By Rick Whittington

5 Basic Steps Industrial and Manufacturing Companies Can Use for Getting Started In Social Media

Eighty-four percent of B2B marketers use some kind of social media marketing for business development, and a lot of that growth has taken place recently. Sixty-two percent of marketers said social media became more important in the last six months, and 72 percent have only been actively using social media marketing for a few months […]

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Posted on June 11, 2015
By Sarah Greesonbach

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