We redesigned the practice website, where we photographed and interviewed past patients. The website was designed to tell the patient’s “before and after” story of life pre-treatment, the medical procedure in their own words, and how they were able to resume an active lifestyle post-treatment.
To optimize the website for search engines and engage new visitors, we started and wrote a regular blog for the practice. We focused on topics and questions that patients were concerned about pre-treatment as well as preventative tips. These posts were emailed to subscribers and shared on social media outlets to maintain regular, consistent visibility for the practice.