Rick Whittington

Principal & Inbound Marketing Consultant

Our Approach

Rick is our founder and principal at the agency. He is the principal inbound marketing consultant, helping companies determine their digital strategy and how they go to market online. 

His specialties include working with senior care organizations, manufacturing companies and economic development organizations.

He has been named a Top 200 Global Influencer by Onalytica  for lead generation.

He has over 20 years of experience in websites and digital marketing. He developed a website and advertising strategy for a small family business in the mid-90s, helping the company to profitability and over a half million in revenue annually.

He then was the Design Manager for Circuit City’s website, where he helped design the first "buy online, pick up in store" process flow, managed a $5 million media plan and helped online sales reach $1 billion annually.

Rick is incredibly passionate about giving back to the community, logging over 500 hours of community service in 2022. He is a dedicated baseball coach for a group of 14 year old boys, is active in his place of worship where he serves in church leadership and plays in the worship band, and just rolled off the Board of Directors for Virginia Economic Developers Association (VEDA).

He founded Whittington Consulting in 2006.

How Rick Helps You

Rick understands that websites and digital marketing can be intimidating and constantly changing. It’s his job to stay current, understand your business challenge and come up with a digital marketing strategy that creates measurable business results for your company.

A digital strategy can include maintaining and optimizing your company website, search engine optimization, content marketing, inbound marketing, email, sales enablement through technology, and much more. Rick's job is to tailor a digital strategy to your company based on business growth goals.


BA, Communication Studies
Virginia Tech

Community Involvement

Baseball coach
Deacon at Cool Spring Baptist Church
Praise band member, Cool Spring Baptist Church
Referee for youth basketball
Active member, Virginia Economic Developers Association

Favorite Food

Steak on a charcoal grill


Being outdoors
Playing guitar
Kayak fishing
Virginia Tech football


Emporia, VA

Rick's Certifications

  • Inbound Marketing
  • HubSpot Marketing Software
  • Marketing Hub Implementation
  • HubSpot Sales Software
  • Inbound Sales
  • SEO
  • Content Marketing
  • Delivering Sales Services
  • Sales Enablement
  • HubSpot Solutions Partner
  • Developing a Sales Plan
  • Delivering Client Success
  • Client Management