CAroline Prettyman

Account Strategist

(804) 592-0190
Email: caroline@rickwhittington.com

Caroline is an Account Strategist with Whittington Consulting and is a self-proclaimed digital junkie. She has a natural thirst for knowledge which has her constantly learning, testing, and exploring digital solutions for our clients. Caroline is outgoing and has the personality type where she would be the first person out on the dance floor. However, she’s also analytical by nature and uses data to inform her strategic decisions. Digital strategy combines all of Caroline’s personal and professional interests by using performance metrics to find creative marketing solutions.

How Caroline Helps You

Caroline’s previous work experiences in agency account management along with digital marketing execution for a national nonprofit health organization have shaped her into a knowledgeable Account Strategist for our clients. With years of experience both in agencies and in-house, she’s seen the many challenges that modern marketing professionals face. Caroline enjoys identifying our clients' pain points and acts as an extension of their marketing team to facilitate the execution of digital tactics.

Education

BS, Business; Marketing
Virginia Commonwealth University

Pets

Human son - Davin
Dog son - Walter (beagle)

Hobbies

Zumba
DIY/home improvement projects
Exploring the Richmond community with family and friends

Certifications

  • HubSpot Inbound Certified
  • HubSpot Marketing Software Certified
  • Google Analytics (Advanced) Certified
  • Google Data Studio Certified