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4 B2B Website Mistakes You’re Not Aware You’re Making

Your B2B website may not be on your radar as a crucial part of your marketing, branding and outreach.  Your website can make or break your business. It’s the heart of your content marketing efforts. It’s the end zone of your lead generation. And it can clinch the deal that’s waiting to drop. That is… […]

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Posted on October 28, 2014
By Rick Whittington

Six Must-Haves in Your Website Redesign Budget

When it comes to website redesign budgets, they can be all over the board. According to HubSpot’s The Science of Website Redesign, the average cost of a website redesign is just over $38,000. If you’re going to spend tens of thousands of dollars on a website redesign, you should know what’s included.  It’s also helpful […]

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Posted on September 29, 2014
By Chip Stevens

Washington County Economic Development Council Website Launches

Congratulations to the fine folks at Washington County (Tennessee) Economic Development Council, who just launched their new economic development website. Washington County is in the Tri-Cities region of northeast Tennessee, and contains the economic centers of Johnson City and Jonesborough.  It’s also home to 7,000 businesses. So what makes this site great?

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Posted on September 15, 2014
By Chip Stevens

It’s a lesson that many highly-successful businesses have learned one by one over the years: in the absence of knowledge, get someone who has the knowledge. For many businesses, that means outsourcing their marketing strategy and website design. Given our thorough and varied experience over the years on both the client side and the agency […]

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Posted on July 22, 2014
By Rick Whittington

As you research your options for outsourcing your website design, it’s important to understand that there are many different kinds of website design firms in the world. Unfortunately, some will plop a pre-made design template on your website and call it a day, and some will design something beautiful (but not necessarily functional or easy to […]

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Posted on July 3, 2014
By Rick Whittington

When 90 percent of site selection consultants use the internet for site and planning information, it’s clear that your community’s economic development website is its foundation for marketing. When the time comes to update your website for the digital age, make sure you work with a web design firm that can tell your community’s story […]

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Posted on May 21, 2014
By Rick Whittington

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