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You Need to Know These 5 Web Design Tips for Better Business Website SEO

You’re in charge of your company’s website, and you want to use it as a tool to attract the attention of more potential customers. As you know, ensuring that your website can be found easily on the web is a complicated science. There are tons of factors that play into a site’s SEO (search engine optimization). In fact, […]

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Posted on June 16, 2016
By Rick Whittington

What is Conversion Rate Optimization?

When it comes to a company website that generates leads and new sales contacts, conversions are critical. A “conversion” refers to website visitors performing an action that you want them to take – filling out a contact form, downloading a whitepaper, starting a software trial, scheduling an appointment, or any action that requires someone submitting […]

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Posted on April 14, 2016
By Rick Whittington

5 Web Development Tips for Better SEO

If you’re investing in a website for your company, there’s a good chance that you want to use it to attract the attention of more potential customers. However, ensuring that your site can be found easily on the web is a complicated science. One of the most important factors is SEO — or search engine […]

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Posted on March 24, 2016
By Rick Whittington

How to Fix a Poorly Converting Website With HubSpot in Just 2 Hours Per Week

I’ve written a bit lately about optimizing your company website. That’s because it’s vitally important. Yet, most companies do a little search engine optimization and think that’s enough. What if you could get more leads (or maybe your first leads) from your website in just a few weeks? Here are some things to think about […]

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Posted on March 16, 2016
By Rick Whittington

How the HubSpot CMS Gives Your Website a Competitive Advantage

If you’re reading this article, you might be evaluating content management systems for your company website, or maybe you’re just frustrated with your current content management system. You might also be evaluating the HubSpot CMS and its capabilities. What we’ve found, though, is that HubSpot’s content management system can actually give your company a competitive […]

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Posted on March 9, 2016
By Rick Whittington

Shifting from an “Us” Website to a “You” Website

Chances are, your company has at least one competitor, if not several. Even if you serve a narrow niche, your product or service may not be the only solution a buyer has to choose from. People get overwhelmed when they have more than one choice. Consequently, today’s buyer is seeking quality information about and solutions […]

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Posted on March 2, 2016
By Rick Whittington

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