Which Is Better: SEO or Email?

Developing a digital marketing strategy can be a confusing undertaking. When you first start considering your options for reaching your customers, you see that there is a lot of data supporting [...]

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Posted on April 28, 2016
By Sarah Greesonbach

5 Web Development Tips for Better SEO

If you're investing in a website for your company, there's a good chance that you want to use it to attract the attention of more potential customers.

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Posted on March 24, 2016
By Rick Whittington

Winning at Local Search: How Your Company Can Boost Local Search Ranking

For companies that do business in a localized region, local search engine optimization (SEO) is an important part of establishing an online presence. For some companies, however, this is a [...]

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Posted on November 19, 2015
By Rick Whittington

6 Marketing Activities for Small Business and Mid-Market Companies

It’s almost that time of year when you review your marketing plans and set goals for next year. During that process, you’re probably going to look at what worked and what didn’t, and if you’re [...]

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Posted on September 23, 2015
By Rick Whittington

How to Discover and Improve Your Website Rank

Your website is a vital part of your inbound marketing strategy. When designed properly, your website works in tandem with your content marketing, email marketing, and social media marketing to [...]

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Posted on July 23, 2015
By Sarah Greesonbach

You Should Throw Your SEO Ranking Report in the Trash

I talked to a CEO last week. She had just hired us to handle her company's online marketing and needed to firm up some details.

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Posted on March 10, 2015
By Rick Whittington

Context: The New Science of SEO Keyword Research

In 2013, Google replaced its open Keyword Tool with the AdWords-connected Keyword Planner, requiring marketers to have a Google Adwords account to do keyword research.

This change in access (and [...]

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Posted on January 21, 2015
By Rick Whittington

Stop Wasting Your Time on SEO Strategies That Don't Work

Having your website appear on relevant search engine searches is invaluable for your business. Without this, your company would effectively be nonexistent on the web as far as your potential [...]

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Posted on December 23, 2014
By Rick Whittington

Why Search Marketing is Vital to B2B Companies Looking to Attract New Customers

More and more, customers are starting the buying process with a search on the web. According to GE Capital’s Annual Shopper Study, 81% of consumers start the purchase process by looking for [...]

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Posted on September 3, 2014
By Rick Whittington

3 Reasons Your Internet Presence Needs a Trainer

If you've ever played a round of golf, you know how difficult and frustrating the game can be. Managing your online marketing doesn't need to be as difficult as hitting the golf ball straight, [...]

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Posted on May 29, 2014
By Sarah Greesonbach
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