Website Design
A website redesign isn’t merely about a fresh look—it’s an investment with real returns. Our team works closely with yours to deliver a modern, intuitive design that leads to higher conversions and more leads. Your new website will build trust with prospects and capture new sales opportunities.
Want to learn more about a website redesign?
We redesigned Smith-Midland Corporation's website to be bold, modern, and to incorporate videos. Learn more about the design process here.
Inbound Marketing
Whittington Consulting's inbound marketing services are designed to attract, engage, and delight your target audience, driving more qualified leads to your business. By leveraging strategic content creation and data-driven insights, we ensure sustainable growth and measurable results.
Get Help With Your Marketing
An aligned marketing & sales strategy helped Gather Workspaces achieve more than $950,000 in revenue, 67% increase in tours, 33% increase in members and accelerated pipeline velocity.
HubSpot Support
As a certified HubSpot Platinum Solutions Partner with over 12 years of specialized experience, we're here to help you maximize every aspect of HubSpot's powerful growth suite of marketing and sales tools.
HubSpot Portal Audit
Learn how we set up HubSpot CRM for an HR Consulting firm to match their unique sales process and make their team more efficient.
Blog
Why Content Marketing Is Essential to Customer Relationships and Brand
"Google only loves you when everyone else loves you first," quipped entrepreneur Wendy Piersall in 2007. Want to increase the reputation of your brand online? Content marketing is something you can't ...
Which Is Better: SEO or Email?
Developing a digital marketing strategy can be a confusing undertaking. When you first start considering your options for reaching your customers, you see that there is a lot of data supporting ...
Content Marketing Myths That Keep Small Businesses From Growing
When you run a business, it’s hard not to learn everything you can about every topic related to running your company. You have your hands in development, sales, and even marketing. So as each ...
What is Conversion Rate Optimization?
When it comes to a company website that generates leads and new sales contacts, conversions are critical. A “conversion” refers to website visitors performing an action that you want them to take – ...
Combine Inbound Marketing and Outbound Marketing to Win Customers
Even though our firm only works with online marketing, I'd be unrealistic to think that your business will ditch paid advertising and "traditional media." Paid advertising and traditional media will ...
Building Online Visibility for Your Brand by Embracing Consistency
In advertising, brand is everything.
5 Web Development Tips for Better SEO
If you're investing in a website for your company, there's a good chance that you want to use it to attract the attention of more potential customers.
Fix a Poorly Converting Website With HubSpot in 2 Hours Per Week
I’ve written a bit lately about optimizing your company website. That’s because it’s vitally important. Yet, most companies do a little search engine optimization and think that’s enough.
Shifting from an "Us" Website to a "You" Website
Chances are, your company has at least one competitor, if not several. Even if you serve a narrow niche, your product or service may not be the only solution a buyer has to choose from.
Are You Still Making These 7 Lead Generation Mistakes?
With so many things on your to do list, improving your lead generation efforts might not be on the top of that list. Mistakes in lead generation can cost your business significantly, and ...
3 Proven Ways to Boost Your Opt-In Box Conversion Rates
When it comes to conversion rate optimization on your website, getting visitors to sign up for your email list is perhaps the easiest, most low-committal step.
How to Do Business Development With Your iPhone (and Cloze)
If you’re doing business development for your company, you know how precious time can be, and how fast time slips away.
Three Simple Ways to Increase Your Website's Conversion Rate
"Conversion rate optimization" is a mouthful, and it might seem like a very work-intensive process.
Troublesome Problems Resulting from Poor Website Redesign Planning
When it comes to website redesign, risks are countless. From small oversights that you might not be aware of to tragic mishaps that kill your website traffic, even a simple website redesign can ...
Winning at Inbound Marketing: 5 Tips for Medical Practices
Traditionally, medical practices rely on referrals to get new patients. Websites, blogs and social media for medical practices have been largely ignored, but specialty medical practices are learning ...
Lead by Example: Using Free Webinars to Increase Leads Online
When you think about ways to deliver your expertise to potential customers, speaking engagements certainly come to mind as an effective technique. But speaking can be time consuming and costly.
6 Critical Problems HubSpot's Inbound Marketing Software Solves
Back in 2012, we bought HubSpot after a renewed interest in content marketing for our agency. We were doing some for clients, and they were seeing the benefit, and I didn’t want us to be left out.
8 Ideas for Generating More Qualified B2B Leads on LinkedIn
According to a study conducted by HubSpot, LinkedIn produces a visitor-to-lead conversion rate of 2.74 percent -- that's 277 percent better than Twitter or Facebook. On top of that, more than 80 ...
Stay Informed
Subscribe to The Digital Slate from Whittington Consulting